Most people don’t think a single email can change their business. But for Graze Craze Bellevue franchisee Melanie Bard, that’s exactly what happened. This is a story of hustle, heart—and how a growing charcuterie brand delivered a Graze Craze franchise success story that’s now the talk of the town.
The Opportunity: A Cold Lead Turns Hot
When Melanie received an email from a prospective client looking for a corporate catering option, she didn’t treat it like just another inquiry. Instead, she:
- Responded within minutes
- Asked questions to understand the event needs
- Suggested a custom catering solution
- Included a branded digital brochure
That thoughtful follow-up turned into a corporate catering deal worth over $30,000—proving that attention to detail and strong branding go a long way in closing big orders.
The Brand Behind the Win
Melanie’s win didn’t happen in a vacuum. It was built on:
- A polished brand that made her offering look high-end
- Templates and marketing materials provided by the Graze Craze home office
- Product quality that could scale for large events
- An efficient, repeatable process for high-volume orders
This wasn’t just a good day. It was a blueprint for future success—and a shining example of a small business success story in the franchise world.
Why Graze Craze Makes Moments Like This Possible
Many catering businesses struggle with logistics, scalability, and customer perception. Graze Craze solves those challenges by:
- Offering beautifully branded boards and boxes ready for delivery
- Allowing customization without chaos
- Training franchisees on operational excellence and client relations
Whether you’re working on a 2-person lunch or a 200-person celebration, the Graze Craze system helps franchisees win consistently.
Turning Small Actions into Big Rewards
Melanie’s story highlights a key value of the brand: entrepreneurial spirit. With the right tools and a little initiative, small touches—like a well-timed email—can lead to major growth.
These kinds of wins are what make Graze Craze more than a food business. It’s a platform for owners to grow confidently, with a support team behind them every step of the way.
Your Graze Craze Success Story Starts Here
Melanie Bard’s story isn’t just inspiring—it’s replicable. If you’re dreaming of your own Graze Craze franchise success, now is the time to act.
With strong systems, national support, and growing brand awareness, Graze Craze gives you all the tools you need to turn everyday actions into extraordinary wins.
Ready to become the next Graze Craze success story?
Contact us to learn how to get started.