Standing Out From the Competition: How Charcuterie Is an Untapped Franchise Opportunity

August 3, 2022

At Graze Craze, we’re proud to stand out in a sea of food franchise opportunities. There are many reasons to consider a franchise opportunity with us over a typical restaurant model franchise!

For starters, the charcuterie industry is a booming industry with continued growth predicted well into the future. Factors driving the industry’s rapid growth include:

  • Charcuterie boards are nutritious and eco-friendly
  • Virtually everyone enjoys snacking
  • Boards are completely customizable, so there’s something for everyone
  • Charcuterie boards are visually appealing, affordable, and work for virtually any occasion

Graze Craze is a leading charcuterie franchise opportunity. In 2021, we won Franchise Dictionary’s Game Changer award. Additionally, being part of a growing industry without a lot of competition means there’s plenty of room for newcomers to thrive. You’ll be a truly unique business in your area that’s unlike any other food franchise.

While many food franchise opportunities revolve around restaurant concepts, Graze Craze is three franchises in one. Our multi-channel approach helps franchisees leverage multiple dining trends to turn them into multiple revenue streams.

As a charcuterie franchise, you’ll maintain a storefront where you’ll provide concierge-level service to customers. As a catering franchise, you’ll work with a growing number of corporate and B2B clients who utilize our services for important meetings and events. As a food delivery franchise, you’ll offer charcuterie board delivery options to customers in your area.

Our partnership with United Franchise Group (UFG) has given us competitive advantages you won’t find elsewhere. UFG is a franchising powerhouse with over 35 years of experience. The experts at UFG utilize this industry knowledge to streamline the process of opening a franchise, providing comprehensive training, and setting franchisees on the path toward growth. Their reputation as an industry leader and partner provides our franchisees with invaluable resources every step of the way.

Graze Craze features a well-established, proven business model. We’ve worked hard to streamline our business model to save our franchisees time and money. Our highly effective model provides franchise owners with charcuterie boards that are designed to be profitable, driving the potential for growth and maximum ROI.

We’re different from many other food franchise opportunities as we avoid many of the common pitfalls restaurants encounter. Graze Craze locations don’t require costly kitchen equipment: no stoves, ovens, or microwaves necessary! This works for our franchisees two-fold; it reduces the initial investment and greatly simplifies day-to-day operations.

We also don’t require as large a location as a typical restaurant does. You’ll save money by operating a smaller footprint store with a lower lease, and you can run your business with two to three employees, depending on your involvement. It’s our goal to set you up for success in any way possible, so if we can reduce headaches and costs, Graze Craze is on it!

Choose an investment with Graze Craze for an opportunity filled with competitive advantages designed to set you on the right track toward growth.

About the Author

Cory Hibbard

Cory Hibbard, President of Graze Craze

Cory Hibbard is a seasoned business professional with a strong background in operations and leadership. Born and raised in South Jersey, Hibbard received his degree in business from the Rinker School of Business at Palm Beach Atlantic University. He began his career in brand development with Red Bull North America before joining the United Franchise Group (UFG) in 2014 as a Franchise Development Representative. From there, he joined the Transworld team, where he held various positions including Operations Advisor, Operations Manager, Director of Operations, and eventually Vice President of Operations.